Moss Kanter (1999)

General Review:

Drawing on examples of success the article illustrates how successful corporate social innovation have paid off to both corporation and society.

Core Theory (logical explanation or testable model of interaction):

Instead of writing checks or doing physical hours of work, business must use their best people and their core skills to achieve social innovation.

Core concepts (abstract idea or a mental symbol):

Corporate Social Innovation, utilizing community needs to develop ideas, demonstrate business technologies, find and serve new markets, solve long-standing business problems. A strategic business investment.

Core framework (structure used to outline, address or solve complex issues):

Successful private-public partnerships share:

  1. Clear business agenda – share goals and build trust
  2. Strong partners committed to change – access to new markets
  3. Investment by both parties – money and time
  4. Rootedness in the user community – learn from user experience
  5. Links to other organisations – related products or services
  6. Commitment to sustain and replicate the results – build capabilities

Core models (pattern, plan or description showing main object or workings of concept):

Methods used:

Case studies.

Cites:

none

Relatedness to objective:

R&D and innovation as driver.

Relatedness to questions:

Arguments/points made (set of one or more declarative sentences):

P191 “Today’s better-educated children are tomorrow’s knowledge workers.”

P200 “The best way to ensure full commitment is to have both partners put their resources on the line.”  Criticises:  Supports: Critique: