Components of the brand
Elements of Components of the brand: At the core of the brand lie its tangible features, functions, and aspects of design, price or package. As we move further out, we…
Elements of Components of the brand: At the core of the brand lie its tangible features, functions, and aspects of design, price or package. As we move further out, we…
Elements of The importance of added values: The core product and the product surround accounting for the combined product value. Principle: Identifies the role of added values to the basic…
Elements of Strategic Leadership Roles: Charismatic and Architectural roles Principle: Two key roles for successful leaders Issues: Hammel, 1999 – Stewardship = continued exploration of post opportunities Charan & Colvin…
Elements of Strategic Leadership Styles: The six key leadership styles Principle: All key leadership styles make important contribution to Strategic Leadership Issues: Dominant styles and missing styles Culture and management…
Elements of Strategic Leadership and E-V-R congruence: Vision, resources, environment and leadership influence on strategic position Principle: The influence of “Strategic Leadership – changing the vision” & “Leadership values –…
Elements of E-V-R congruence: Environment – Values – Resources Principle: Relationship between leadership, seeking and exploiting opportunities Issues: Attractive to customers Culture of organisation Strategic leadership styles Applications: To evaluate…
Elements of 10 year IT update – DeLone McLean Model: Technology: Quality of system, information and service People: Intention to use and use, user satisfaction Organisation: Net benefits Principle: Describes…
Elements of Strategic Management of Change: Centralized project managed change, Strategic management of change, Local management of change Principle: Centralized vs local change management Issues: Central + scale, critical competence…
Elements of Traditional Strategic Change: The where – Vision, The what – Programme and focus, The how – projects of Leadership, culture and barriers Principle: Illustrates the gap between vision…
Elements of SWOT analysis – TOWS Matrix: Threats Opportunities Weaknesses Strengths (TOWS Matrix – Henley’s recommended SWOT Matrix) Principle: Structured planning method that evaluates those four elements of a project…